I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
Do this 5 minute arms workout with me! You need light dumbbells or you could use water bottles, canned food, anything you have at home! Designed to tone and strengthen the arms, shoulders, and back!
#homeworkout #fitness #armworkout
???????? DOWNLOAD THE MADFIT APP HERE: https://madfit.app.link/e/store
???????? DONATE TO LEARNING FOR HUMANITY: https://learningforhumanity.org/madfit/
?? WARM UP FIRST! : https://youtube.com/playlist?list=PLN99XDk2SYr5BWr23Q7RfP9ENtXQCp_4f
?? COOL DOWN AFTER! : https://www.youtube.com/playlist?list=PLN99XDk2SYr52XNYI3rJ0beT_fo1iePS2
????????THE MAT I USE (Exercise 6X4): http://gorillamats.com?aff=19 (MADFIT10 for 10% off)
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
Follow along with me during this 10 min beginner abs workout! Entirely equipment free... you can do this workout anywhere! Perfect for all fitness levels.
#abworkout #homeworkout #fitness
???????? DOWNLOAD THE MADFIT APP HERE: https://madfit.app.link/e/store
???????? DONATE TO LEARNING FOR HUMANITY: https://learningforhumanity.org/madfit/
?? WARM UP FIRST! : https://youtube.com/playlist?list=PLN99XDk2SYr5BWr23Q7RfP9ENtXQCp_4f
?? COOL DOWN AFTER! : https://www.youtube.com/playlist?list=PLN99XDk2SYr52XNYI3rJ0beT_fo1iePS2
????????THE MAT I USE (Exercise 6X4): http://gorillamats.com?aff=19 (MADFIT10 for 10% off)
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
Do this NO REPEAT 10 minute HOURGLASS abs workout! This one is a lower belly and oblique BURN. Just a reminder that you cannot SPOT REDUCE FAT. This workout will not exclusively BURN BELLY FAT! This workout will help to tone and strengthen those problem areas. Fat loss is an all over body process!
#AbsWorkout #HomeWorkout #fitness
???????? DOWNLOAD THE MADFIT APP HERE: https://madfit.app.link/e/store
???????? DONATE TO LEARNING FOR HUMANITY: https://learningforhumanity.org/madfit/
?? WARM UP FIRST! : https://youtube.com/playlist?list=PLN99XDk2SYr5BWr23Q7RfP9ENtXQCp_4f
?? COOL DOWN AFTER! : https://www.youtube.com/playlist?list=PLN99XDk2SYr52XNYI3rJ0beT_fo1iePS2
????????THE MAT I USE (Exercise 6X4): http://gorillamats.com?aff=19 (MADFIT10 for 10% off)
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
A 30 minute at home workout to tone your belly and round your booty! Entirely equipment free!
#fitness #homeworkout #workout
???????? DOWNLOAD THE MADFIT APP HERE: https://madfit.app.link/e/store
?? WARM UP FIRST! : https://youtube.com/playlist?list=PLN99XDk2SYr5BWr23Q7RfP9ENtXQCp_4f
?? COOL DOWN AFTER! : https://www.youtube.com/playlist?list=PLN99XDk2SYr52XNYI3rJ0beT_fo1iePS2
????????THE MAT I USE (Exercise 6X4): http://gorillamats.com?aff=19 (MADFIT10 for 10% off)
? I N S T A G R A M: @madfit.ig
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
This workout is quick & effective and targets the full body! There's no repeats and there's no equipment required. This workout can be done AT HOME and it is ALL STANDING! Get ready to sweat!
#fullbodyworkout #homeworkout #fitness
???????? DOWNLOAD THE MADFIT APP HERE: https://madfit.app.link/e/store
?? WARM UP FIRST! : https://youtube.com/playlist?list=PLN99XDk2SYr5BWr23Q7RfP9ENtXQCp_4f
?? COOL DOWN AFTER! : https://www.youtube.com/playlist?list=PLN99XDk2SYr52XNYI3rJ0beT_fo1iePS2
????????THE MAT I USE (Exercise 6X4): http://gorillamats.com?aff=19 (MADFIT10 for 10% off)
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
This is a 10 minute COMPLETE core workout that requires NO EQUIPMENT and can be done from home! This is a great daily abs workout that you can include in your routine!
#fitness #homeworkout #absworkout
???????? DOWNLOAD THE MADFIT APP HERE: https://madfit.app.link/e/store
?? WARM UP FIRST! : https://youtube.com/playlist?list=PLN99XDk2SYr5BWr23Q7RfP9ENtXQCp_4f
?? COOL DOWN AFTER! : https://www.youtube.com/playlist?list=PLN99XDk2SYr52XNYI3rJ0beT_fo1iePS2
????????THE MAT I USE (Exercise 6X4): http://gorillamats.com?aff=19 (MADFIT10 for 10% off)
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
This is a 20 minute, beginner friendly TOTAL UPPER BODY workout! Today you'll need a set of light dumbbells and something soft beneath you. We're targeting the back, chest, and arms with this one! This is perfect for those just getting into fitness or getting BACK into fitness!
#fitness #beginners #homeworkout
???????? DOWNLOAD THE MADFIT APP HERE: https://madfit.app.link/e/store
?? WARM UP FIRST! : https://youtube.com/playlist?list=PLN99XDk2SYr5BWr23Q7RfP9ENtXQCp_4f
?? COOL DOWN AFTER! : https://www.youtube.com/playlist?list=PLN99XDk2SYr52XNYI3rJ0beT_fo1iePS2
????????THE MAT I USE (Exercise 6X4): http://gorillamats.com?aff=19 (MADFIT10 for 10% off)
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
Here's a 5 min total upper body focused warm up routine that you can do before any gym or home workout! This warm up includes dynamic stretching, and exercises to warm up the core, and shoulders!
#fitness #homeworkout #warmup
???????? DOWNLOAD THE MADFIT APP HERE: https://madfit.app.link/e/store
?? WARM UP FIRST! : https://youtube.com/playlist?list=PLN99XDk2SYr5BWr23Q7RfP9ENtXQCp_4f
?? COOL DOWN AFTER! : https://www.youtube.com/playlist?list=PLN99XDk2SYr52XNYI3rJ0beT_fo1iePS2
????????THE MAT I USE (Exercise 6X4): http://gorillamats.com?aff=19 (MADFIT10 for 10% off)
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
If you live in an apartment or feel limited working out at home, this workout is for you! This 30 min full body workout can be done in a small space, with NO EQUIPMENT, and there is no jumping/no noise involved.
#homeworkout #fitness #workout
???????? DOWNLOAD THE MADFIT APP HERE: https://madfit.app.link/e/store
?? WARM UP FIRST! : https://youtube.com/playlist?list=PLN99XDk2SYr5BWr23Q7RfP9ENtXQCp_4f
?? COOL DOWN AFTER! : https://www.youtube.com/playlist?list=PLN99XDk2SYr52XNYI3rJ0beT_fo1iePS2
????????THE MAT I USE (Exercise 6X4): http://gorillamats.com?aff=19 (MADFIT10 for 10% off)
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
Here's a 7 min leg & glute focused warm up routine that you can do before any gym or home workout! This warm up includes dynamic stretching, hip openers, and glute activation exercises!
#fitness #homeworkout #warmup
???????? DOWNLOAD THE MADFIT APP HERE: https://madfit.app.link/e/store
????????THE MAT I USE (Exercise 6X4): http://gorillamats.com?aff=19 (MADFIT10 for 10% off)
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
This is the perfect, gentle, stretch to wake the body up in the morning! We're focusing on loosening up the spine/back and hips with this one. No equipment needed!
#stretching #homeworkout #fitness
???????? DOWNLOAD THE MADFIT APP HERE: https://madfit.app.link/e/store
?? DO THIS WARM UP FIRST: shorturl.at/gsTX5
?? APARTMENT FRIENDLY WARM UP: https://youtu.be/CSrBaHX3HxQ
?? DO THIS COOL DOWN AFTER (5 min): shorturl.at/jswT3
????????THE MAT I USE (Exercise 6X4): http://gorillamats.com?aff=19 (MADFIT10 for 10% off)
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
Try this slow & intense 20 min TOTAL CORE workout. We are working on TONING and DEFINING our abs with this one! No equipment needed!
#fitness #homeworkout #absworkout
???????? DOWNLOAD THE MADFIT APP HERE: https://madfit.app.link/e/store
?? DO THIS WARM UP FIRST: shorturl.at/gsTX5
?? APARTMENT FRIENDLY WARM UP: https://youtu.be/CSrBaHX3HxQ
?? DO THIS COOL DOWN AFTER (5 min): shorturl.at/jswT3
????????THE MAT I USE (Exercise 6X4): http://gorillamats.com?aff=19 (MADFIT10 for 10% off)
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
Short on time? Try this 5 min total upper body session with dumbbells! Targets biceps, triceps, shoulders, and back!
#fitness #homeworkout #armworkout
???????? DOWNLOAD THE MADFIT APP HERE: https://madfit.app.link/e/store
?? DO THIS WARM UP FIRST: shorturl.at/gsTX5
?? APARTMENT FRIENDLY WARM UP: https://youtu.be/CSrBaHX3HxQ
?? DO THIS COOL DOWN AFTER (5 min): shorturl.at/jswT3
????????THE MAT I USE (Exercise 6X4): http://gorillamats.com?aff=19 (MADFIT10 for 10% off)
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
It's time for a killer leg day at home! Today we are using dumbbells in this lower body strength workout. We are focusing on COMPOUND movements to help build our foundational strength.
#HomeWorkout #LegWorkout #Fitness
???????? DOWNLOAD THE MADFIT APP HERE: https://madfit.app.link/e/store
?? DO THIS WARM UP FIRST: shorturl.at/gsTX5
?? APARTMENT FRIENDLY WARM UP: https://youtu.be/CSrBaHX3HxQ
?? DO THIS COOL DOWN AFTER (5 min): shorturl.at/jswT3
????????THE MAT I USE (Exercise 6X4): http://gorillamats.com?aff=19 (MADFIT10 for 10% off)
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
Here's a quick 10 min CARDIO HIIT workout to target your full body! NO REPEATS, NO EQUIPMENT, & NO JUMPING!
#HomeWorkout #Fitness #FullBodyWorkout
???????? DOWNLOAD THE MADFIT APP HERE: https://madfit.app.link/e/store
?? DO THIS WARM UP FIRST: shorturl.at/gsTX5
?? APARTMENT FRIENDLY WARM UP: https://youtu.be/CSrBaHX3HxQ
?? DO THIS COOL DOWN AFTER (5 min): shorturl.at/jswT3
????????THE MAT I USE (Exercise 6X4): http://gorillamats.com?aff=19 (MADFIT10 for 10% off)
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
A 20 minute equipment free leg & booty workout to tone and build! Option to add the use of a chair, but not necessary!
#fitness #homeworkout #fullbodyworkout
???????? DOWNLOAD THE MADFIT APP HERE: https://madfit.app.link/e/store
?? DO THIS WARM UP FIRST: shorturl.at/gsTX5
?? APARTMENT FRIENDLY WARM UP: https://youtu.be/CSrBaHX3HxQ
?? DO THIS COOL DOWN AFTER (5 min): shorturl.at/jswT3
????????THE MAT I USE (Exercise 6X4): http://gorillamats.com?aff=19 (MADFIT10 for 10% off)
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
Try this NON STOP, NO REPEAT, full body workout with weights! If you only have 5 mins to move today... this is the workout for you!
#fitness #homeworkout #fullbodyworkout
???????? DOWNLOAD THE MADFIT APP HERE: https://madfit.app.link/e/store
?? DO THIS WARM UP FIRST: shorturl.at/gsTX5
?? APARTMENT FRIENDLY WARM UP: https://youtu.be/CSrBaHX3HxQ
?? DO THIS COOL DOWN AFTER (5 min): shorturl.at/jswT3
????????THE MAT I USE (Exercise 6X4): http://gorillamats.com?aff=19 (MADFIT10 for 10% off)
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
Ready for a FUNCTIONAL CORE workout? ???? This is a 15 min standing abs workout USING DUMBBELLS! The use of weights will help to increase the intensity to really feel the burn in those abs!
#homeworkout #abs #fitness
???????? DOWNLOAD THE MADFIT APP HERE: https://madfit.app.link/e/store
?? DO THIS WARM UP FIRST: shorturl.at/gsTX5
?? APARTMENT FRIENDLY WARM UP: https://youtu.be/CSrBaHX3HxQ
?? DO THIS COOL DOWN AFTER (5 min): shorturl.at/jswT3
????????THE MAT I USE (Exercise 6X4): http://gorillamats.com?aff=19 (MADFIT10 for 10% off)
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
a 15 min fat burning, full body workout you can do at home without any equipment! A workout designed for TOTAL BEGINNERS! Wether you are just getting into fitness, or are getting back in the fitness game... this one is for you!
#BeginnerWorkout #HomeWorkout #Fitness
???????? DOWNLOAD THE MADFIT APP HERE: https://madfit.app.link/e/store
?? DO THIS WARM UP FIRST: shorturl.at/gsTX5
?? APARTMENT FRIENDLY WARM UP: https://youtu.be/CSrBaHX3HxQ
?? DO THIS COOL DOWN AFTER (5 min): shorturl.at/jswT3
????????THE MAT I USE (Exercise 6X4): http://gorillamats.com?aff=19 (MADFIT10 for 10% off)
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
Try this FEEL GOOD full body dance workout to Niall Horan's new single "Heaven" ! I was dancing to it this morning in my kitchen and decided you all need to dance along with me! @NiallHoran
#niallhoran #dance #heaven
???????? DOWNLOAD THE MADFIT APP HERE: https://madfit.app.link/e/store
?? DO THIS WARM UP FIRST: shorturl.at/gsTX5
?? APARTMENT FRIENDLY WARM UP: https://youtu.be/CSrBaHX3HxQ
?? DO THIS COOL DOWN AFTER (5 min): shorturl.at/jswT3
????????THE MAT I USE (Exercise 6X4): http://gorillamats.com?aff=19 (MADFIT10 for 10% off)
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
This 10 min lower abs workout can be done anywhere and has NO REPEATS! You can do this workout AT HOME with NO EQUIPMENT required! Get ready to feel the burn in your lower belly ????
?? DO THIS WARM UP FIRST: shorturl.at/gsTX5
?? APARTMENT FRIENDLY WARM UP: https://youtu.be/CSrBaHX3HxQ
?? DO THIS COOL DOWN AFTER (5 min): shorturl.at/jswT3
????????THE MAT I USE (Exercise 6X4): http://gorillamats.com?aff=19 (MADFIT10 for 10% off)
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
A 10 min no-equipment, at home, jumping, cardio workout!
DOWNLOAD THE MADFIT APP HERE: https://madfit.app.link/e/store
?? DO THIS WARM UP FIRST: shorturl.at/gsTX5
?? APARTMENT FRIENDLY WARM UP: https://youtu.be/CSrBaHX3HxQ
?? DO THIS COOL DOWN AFTER (5 min): shorturl.at/jswT3
????????THE MAT I USE (Exercise 6X4): http://gorillamats.com?aff=19 (MADFIT10 for 10% off)
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
Follow along to this 30 min FULL BODY HIIT workout with me! Today we're using light weights to increase resistance and work on building basic strength while also keeping the pace high (without jumping) to keep the heart rate up! There are NO REPEATS so it's impossible to get bored with this workout!
#fitness #homeworkout #fullbodyworkout
???????? DOWNLOAD THE MADFIT APP HERE: https://madfit.app.link/e/store
?? DO THIS WARM UP FIRST: shorturl.at/gsTX5
?? APARTMENT FRIENDLY WARM UP: https://youtu.be/CSrBaHX3HxQ
?? DO THIS COOL DOWN AFTER (5 min): shorturl.at/jswT3
????????THE MAT I USE (Exercise 6X4): http://gorillamats.com?aff=19 (MADFIT10 for 10% off)
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
Today we're focusing on the core and booty! We're using light dumbbells and a booty band to maximize the resistance during this home workout. 20 minutes, follow along with me!
#homeworkout #fitness #workout
???????? DOWNLOAD THE MADFIT APP HERE: https://madfit.app.link/e/store
?? DO THIS WARM UP FIRST: shorturl.at/gsTX5
?? APARTMENT FRIENDLY WARM UP: https://youtu.be/CSrBaHX3HxQ
?? DO THIS COOL DOWN AFTER (5 min): shorturl.at/jswT3
????????THE MAT I USE (Exercise 6X4): http://gorillamats.com?aff=19 (MADFIT10 for 10% off)
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
Miley Cyrus - Flowers plank and abs workout! This is a choreographed challenge to Miley Cyrus's latest hit! No equipment needed!
#flowers #mileycyrus #fitness
???????? DOWNLOAD THE MADFIT APP HERE: https://madfit.app.link/e/store
?? DO THIS WARM UP FIRST: shorturl.at/gsTX5
?? APARTMENT FRIENDLY WARM UP: https://youtu.be/CSrBaHX3HxQ
?? DO THIS COOL DOWN AFTER (5 min): shorturl.at/jswT3
????????THE MAT I USE (Exercise 6X4): http://gorillamats.com?aff=19 (MADFIT10 for 10% off)
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
This 5 MIN ABS workout is sure to put you in a good mood! Follow along with me as we work our TOTAL CORE, on beat, to the music! I've included countdown beeps, titles of exercises, and AUDIO CUES this time... so it's easy to follow along ????
#AbsWorkout #Fitness #FlatAbs
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
Try this 20 min dumbbell upper body circuit at home! Tone, sculpt, and build the arms, chest, back, and shoulders! #fitness #homeworkout #workout
?? DO THIS WARM UP FIRST: shorturl.at/gsTX5
?? APARTMENT FRIENDLY WARM UP: https://youtu.be/CSrBaHX3HxQ
?? DO THIS COOL DOWN AFTER (5 min): shorturl.at/jswT3
????????THE MAT I USE (Exercise 6X4): http://gorillamats.com?aff=19 (MADFIT10 for 10% off)
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
Time for a workout challenge! 400 reps of different variations of squats in 20 minutes! This is a fun and intense challenge you can add to your workout routine. Can you make it to 400 with me?
#homeworkout #workoutchallenge #fitness
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
Enjoy this SPECIAL sneak peak inside the new STRONG AT HOME PROGRAM inside the MadFit App! We're focusing on lifting heavy and targeting/building those glutes and hamstrings today. The STRONG AT HOME PROGRAM is NOW LIVE!!
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
a 15 min fat burning, full body workout you can do at home without any equipment! A workout designed for TOTAL BEGINNERS! Wether you are just getting into fitness, or are getting back in the fitness game... this one is for you.
#HomeWorkout #Fitness #BeginnerWorkout
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
Here is a quick, yet INTENSE ab burning workout you can do at home, in only 7 minutes! 7 minutes, 8 exercises, no equipment, no excuses!
#AbsWorkout #HomeWorkout #Abs
I N S T A G R A M: @madfit.ig
T W I T T E R: @maddielymburner
F A C E B O O K: facebook.com/madfit.ig
C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
We are targeting all major muscle groups in this 30 minute full body workout. We're working on building strength/muscle at home. All you need is a set of dumbbells!
#HomeWorkout #Fitness #FullBodyWorkout
???????? DOWNLOAD THE MADFIT APP HERE: https://madfit.app.link/e/store
?? DO THIS WARM UP FIRST: shorturl.at/gsTX5
?? APARTMENT FRIENDLY WARM UP: https://youtu.be/CSrBaHX3HxQ
?? DO THIS COOL DOWN AFTER (5 min): shorturl.at/jswT3
????????THE MAT I USE (Exercise 6X4): http://gorillamats.com?aff=19 (MADFIT10 for 10% off)
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
Swifties! This is a full body DANCE cardio routine to Taylor Swift hits throughout the years! Songs like: You Belong With Me, Shake It off, Delicate, and Bejeweled. This dance fitness routine will have you smiling and sweating at the same time.
#taylorswift #dancewithme #fitness
00:00 - 3:42 You Belong With Me
3:43 - 7:21 Shake It Off
7:22 - 11:10 Delicate
11:11 - 14:20 Bejeweled
???????? DOWNLOAD THE MADFIT APP HERE: https://madfit.app.link/e/store
?? DO THIS WARM UP FIRST: shorturl.at/gsTX5
?? APARTMENT FRIENDLY WARM UP: https://youtu.be/CSrBaHX3HxQ
?? DO THIS COOL DOWN AFTER (5 min): shorturl.at/jswT3
????????THE MAT I USE (Exercise 6X4): http://gorillamats.com?aff=19 (MADFIT10 for 10% off)
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
A full body, DANCE CARDIO workout to popular KPOP songs! Music from BTS , BLACKPINK , and MAMAMOO. A 12 min dance fitness routine designed to make you sweat and put a smile on your face!
#bts #kpop #fitness
00:00 - 3:15 Dynamite
3:16 - 6:12 How You Like That
6:13 - 8:57 Butter
8:58 - 12:15 Hip
???????? DOWNLOAD THE MADFIT APP FREE TRIAL HERE: https://madfit.app.link/e/store
????????THE MAT I USE (Exercise 6X4): http://gorillamats.com?aff=19 (MADFIT10 for 10% off)
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
A full body DANCE cardio routine to more of One Direction classics! This dance fitness routine will have you smiling and sweating at the same time. Niall Horan, Louis Tomlinson, Harry Styles, Liam Payne, Zayn Malik.
#OneDirection #homeworkout #fullbodyworkout
00:00 - 3:01 You're Still the One
3:02 - 6:23 I Would
6:24 - 9:48 Stockholm Syndrome
9:49 - 12:39 Why Don't We Go There
12:40 - 16:00 No Control
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
Try this KILLER 10 min sixpack abs workout! This is a quick and efficient workout that targets the ENTIRE core. Trust me, you will feel the burn with this one ????
#HomeWorkout #AbsWorkout #Fitness
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
a 15 min ALL STANDING CARDIO ABS workout you can do at home without any equipment! A workout designed for TOTAL BEGINNERS! Wether you are just getting into fitness, or are getting back in the fitness game... this one is for you.
#HomeWorkout #Fitness #BeginnerWorkout
???????? DOWNLOAD THE MADFIT APP HERE: https://madfit.app.link/e/store
?? DO THIS WARM UP FIRST: shorturl.at/gsTX5
?? APARTMENT FRIENDLY WARM UP: https://youtu.be/CSrBaHX3HxQ
?? DO THIS COOL DOWN AFTER (5 min): shorturl.at/jswT3
????????THE MAT I USE (Exercise 6X4): http://gorillamats.com?aff=19 (MADFIT10 for 10% off)
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
If you live in an apartment or feel limited working out at home, this workout is for you. This 20 min full body workout can be done in a small space, with NO EQUIPMENT, and there is no jumping/no noise involved.
#homeworkout #fitness #workout
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
De-stress with this 20 minute calming stretch routine that includes light and easy full body stretches for stress relief and flexibility! Minimal talking for a relaxing experience.
#fitness #yoga #workout
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
Follow along to this 7 minute toned arms workout! No equipment needed. Designed to tone and strengthen the arms, shoulders, chest and back!
#HomeWorkout #Fitness #workout
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
A full body DANCE CARDIO workout to Taylor Swift's new album MIDNIGHTS! A great way to get a sweat on, and it's guaranteed to put a smile on your face! Dance Fitness!!
#WithMe #homeworkout #TaylorSwift
Lavender Haze 00:00 - 3:20
Anti Hero 3:21 - 6:40
Karma 6:41- 10:00
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
This 20 min booty burn at home is the perfect NO EQUIPMENT workout! Full of some of my fav booty exercises. You can add weights or booty bands to this workout for an extra burn, but not totally necessary!
#fitness #homeworkout #workout
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
The ultimate beginner ab workout! Quick, and achievable even for TOTAL BEGINNERS! No equipment needed, just follow along at home or in the gym!
#homeworkout #fitness #abs
???????? DOWNLOAD THE MADFIT APP HERE: https://madfit.app.link/e/store
?? DO THIS WARM UP FIRST: shorturl.at/gsTX5
?? APARTMENT FRIENDLY WARM UP: https://youtu.be/CSrBaHX3HxQ
?? DO THIS COOL DOWN AFTER (5 min): shorturl.at/jswT3
????????THE MAT I USE (Exercise 6X4): http://gorillamats.com?aff=19 (MADFIT10 for 10% off)
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
A 20 minute, intense, APARTMENT FRIENDLY, full body, SCULPT workout with weights! You can do this one at home with household items or some light dumbbells.
#homeworkout #fitness #workout
???????? DOWNLOAD YOUR MADFIT APP FREE TRIAL HERE: https://madfit.app.link/e/store
?? DO THIS WARM UP FIRST: shorturl.at/gsTX5
?? APARTMENT FRIENDLY WARM UP: https://youtu.be/CSrBaHX3HxQ
?? DO THIS COOL DOWN AFTER (5 min): shorturl.at/jswT3
????????THE MAT I USE (Exercise 6X4): http://gorillamats.com?aff=19 (MADFIT10 for 10% off)
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
Follow along with this 20 min dumbbell upper body circuit at home! Tone, sculpt, and build the arms, chest, back, and shoulders!
#homeworkout #fitness #workout
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
This is a KILLER 20 min full body workout that's easy on your wrists and doesn't include any jumping! If you have a wrist injury, or just need to be a little kinder to those wrist joints... this one is for you!
#fitness #homeworkout #workout
???????? DOWNLOAD YOUR MADFIT APP FREE TRIAL HERE: https://madfit.app.link/e/store
?? DO THIS WARM UP FIRST: shorturl.at/gsTX5
?? APARTMENT FRIENDLY WARM UP: https://youtu.be/CSrBaHX3HxQ
?? DO THIS COOL DOWN AFTER (5 min): shorturl.at/jswT3
????????THE MAT I USE (Exercise 6X4): http://gorillamats.com?aff=19 (MADFIT10 for 10% off)
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
5 min lean legs workout! This one is INTENSE... get ready to feel the BURN! NO equipment need, just follow along!
#homeworkout #fitness #workout
???????? DOWNLOAD YOUR MADFIT APP FREE TRIAL HERE: https://madfit.app.link/e/store
?? DO THIS WARM UP FIRST: shorturl.at/gsTX5
?? APARTMENT FRIENDLY WARM UP: https://youtu.be/CSrBaHX3HxQ
?? DO THIS COOL DOWN AFTER (5 min): shorturl.at/jswT3
????????THE MAT I USE (Exercise 6X4): http://gorillamats.com?aff=19 (MADFIT10 for 10% off)
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
Follow along with this 15 min intense abs workout ! No equipment needed and you can do this anywhere. This is a total core workout that focuses on all areas of the core with minimal rests!
#HomeWorkout #AbWorkout #fitness
? I N S T A G R A M: @madfit.ig
? T W I T T E R: @maddielymburner
? F A C E B O O K: facebook.com/madfit.ig
? C O N T A C T (business inquiries): madfit95@gmail.com
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
Follow along with this 30 minute FULL BODY WORKOUT! This workout is APARTMENT FRIENDLY as it has NO JUMPING and requires NO EQUIPMENT!
#homeworkout #fitness #workout
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
Try this 7 min dance cardio challenge to some throwback music! This one will get your heart rate up, breathing heavy, all while having fun and moving to the beat of the song!
#dance #fitness #homeworkout
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
No sitting, laying down, or crunches in this Standing Abs Workout. 12 minutes of core work. No equipment needed in this bodyweight ab workout!
#abs #fitness #homeworkout
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
A 20 minute, knee friendly/low impact, lower body workout to target the legs, thighs, and butt! NO squats or lunges are included in this workout. NO REPEATS & entirely equipment free!
#fitness #homeworkout #workout
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
Can you complete the challenge? Follow along with me as we do 12 different variations of plank in this quick and intense challenge. Your core and arms will be on fire by the end!
#fitness #homeworkout #challenge
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
Follow along to this 5 minute full body workout with NO EQUIPMENT! This is a full body cardio workout focused on getting the heart rate up, getting sweaty, and breathing heavy.
#homeworkout #fitness #workout
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
This LOW INTENSITY/LOW IMPACT workout is perfect for when it's that time of the month/when you're on your period. We're taking things slow with this workout, no jumping and incorporating stretching to help relieve tension in the lower belly & back. This is a full body workout and there is no equipment needed!
#fitness #homeworkout #yoga
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
Join me in this 5 min warm up routine for AT HOME OR GYM workouts! Warming up is so important and you should be warming up before EVERY single workout!
#fitness #warmup #homeworkout
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
A 10 minute arms workout to tone that upper body! All you need is a pair of light dumbbells!
#fitness #homeworkout #armworkout
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
This workout will tone, shape, and grow the booty at home or in the gym using just resistance/mini/loop bands! Glute activation is SO important when it comes to proper glute work. You can use this on it's own OR use it as a quick glute activation warm up before your workout.
#homeworkout #fitness #workout
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
Roll out of bed and try this 15 minute GOOD MORNING workout! This is the perfect way to wake your body up and get the body moving for the day. This workout combines stretching and slow strength exercises!
#fitness #workout #yoga
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
This is an apartment friendly, low impact, total body workout! You don't need any equipment for this one... just yourself! Warm up and cool down are included and there are NO REPEATS!
#fitness #homeworkout #workout
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
A choreographed ab workout to "I Like You (A Happier Song) w. Doja Cat" by Post Malone! An equipment free, total core, dance inspired workout you can do at home!
#postmalone #dojacat #fitness
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
Left and Right by Charlie Puth and Jungkook from BTS full body workout! A choreographed, equipment free, total body workout you can do at home!
#bts #jungkook #fitness
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
A slow, controlled, and on the floor total core workout! This workout combines stretching and lengthening movements along with deep core exercises to work on that sixpack!
#AbsWorkout #HomeWorkout #yoga
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
Not flexible? Follow along with this 20 min stretch routine designed to help increase flexibility! Great for beginner's or anyone in need of a great stretch!
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
A 15 minute at home butt/bum/glute workout that is intense! No equipment needed for this home workout!
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
This 5 MIN DANCER ARMS workout will not only get your arms burning, but will put you in a good mood too!. Follow along with me as we work our arms on beat, to the music! Music from DUA LIPA, ELTON JOHN, & LOST FREQUENCIES. I've included countdown beeps and titles of exercises so it's easy to follow along.
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
This 2 in 1 workout targets your arms and abs, can be done at home or in the gym, and uses minimal equipment! Today I'm using a set of light weights (5lbs dumbbells), but you can use any household objects if you don't have access to weights!
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
Try this high intensity, 10 minute, full body workout! No equipment and NO REPEATS. Get ready to sweat!
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
Today we are working on fixing that rounded back from sitting too much! We are focusing on opening up the chest, shoulders and back to help reduce tension, knots, and pain! This stretch is only 7 minutes, but can make a huge improvement if done daily!
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
A full body DANCE CARDIO workout to 5 songs off of Harry Style's new album "Harry's House"
00:00 - 3:00 Music For A Sushi Restaurant
3:01 - 5:55 Late Night Talking
5:56 - 9:01 Daydreaming
9:02 - 11:25 Keep Driving
11:26 - 15:00 Satellite
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
Here's a quick 10 min CARDIO HIIT workout to target your full body! No equipment & NO JUMPING!
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
This 10 min workout will tone, shape, and grow the booty at home or in the gym using just resistance/mini/loop bands! Glute activation is SO important when it comes to proper glute work. You can use this as a warm up, as a quick pump, or as a burn out!
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit
A full body DANCE WORKOUT routine to Lizzo's new single "About Damn Time" ????
DO THIS WARM UP FIRST: https://www.dareme.live/class/warm-up-for-at-home-workouts
APARTMENT FRIENDLY WARM UP: https://www.dareme.live/class/warm-up-for-at-home-workouts-no-jumping
DO THIS COOL DOWN AFTER (5 min): https://www.dareme.live/class/full-body-cool-down-stretches-recovery-flexibility
REAL TIME workouts. fitness. inspiration.
I started dancing when I was three, then danced competitively for 17 years. I did all kinds of dance—tap, jazz, pointe—and competed in Germany and the U.S. I would train between three to seven hours a day, six days a week.
When I was in high school in Waterdown, just east of Hamilton, I got a part-time job at a health food store called Goodness Me. After graduating high school in 2013, I bumped to full-time. I was still dancing, but I had no idea what I wanted to do for the rest of my life. During my time at the store, I became a vegan, and in 2015 I started vlogging about what I was eating on Instagram and YouTube. When I hit to 1,000 subscribers by June 2016, I started earning small amounts of ad revenue.
By September 2016, I saved up enough from my job to go on a months-long trip with my boyfriend at the time, Kyle Fraser. We started in Thailand and then went to Bali, Australia and Hawaii. We made friends with a few Australian travellers in Thailand and stayed at their place in Adelaide for seven months. During our trip, I’d been posting daily food vlogs and recipe videos along with travel content, and my channel started to take off. Kyle helped me film, and he appeared in many of the videos, too. By the end of 2016, I had about 50,000 subscribers.
When we got back to Canada in April 2017, we were making about $1,000 (U.S.) monthly in ad revenue, and we realized that we could pay our rent doing YouTube full-time. I threw myself into the work, and after six months, Kyle left a part-time job to devote himself full time to our channel. Our earnings were based on the number of views, but also based on the watch time. So if somebody watched my video for seven minutes compared to three minutes, they’d see more ads and I’d get more revenue.
By this time, I’d quit dancing, but I missed the strength training, so I started doing bodyweight workouts. I posted them on my channel, and they started getting a lot of views. Our most popular one at the time was a 10-minute couples workout video, which now has a million views. I was reaching a whole new audience, and Kyle suggested I start a separate fitness channel, since my first channel had been focused on vegan recipes and what I eat.
In March 2018, I started MadFit. The goal was to post quick, effective workouts for people who didn’t have have a lot of motivation or a lot of time. The growth was slow to start, so I stayed focused on the food channel because that was generating income. I was posting there three times a week on the food channel, and once or twice on MadFit. A few months later, things picked up. What’s great about the workout videos is that they’re evergreen. It’s not like a vlog where somebody watches it once and they’re never going to watch it again; viewers are going to come back and watch the same videos over and over. By August 2018, I was generating a few dollars a day from MadFit. Then, within a few months, a few of my videos were blowing up, like a lower abs video that now has 8.4 million views.
One day in May 2019, I had an epiphany while working out in my living room: I decided to create workouts to specific songs. Ten minutes later, the routine was done. I turned on my lights, turned on the camera and filmed my first song workout to “I Don’t Care” by Ed Sheeran and Justin Bieber.
I don’t get paid for those videos—YouTube automatically detects the copyrighted music when I upload and flags it, then the artist or music label is notified and they get the ad revenue. But these videos give me a lot more exposure and more eyes on my channel. I also love making the videos. My workout to “Bad Guy” by Billie Eilish, which I uploaded in June 2019, is now my most popular video at almost 11 million views. Around this time, I started getting more subscribers on MadFit than I was on my food channel, so I switched my focus to fitness.
When the pandemic hit, I had about 1.3 million subscribers on MadFit. Suddenly, gyms were closing, people were working out at home and my business was exploding. Starting in mid-March, my viewers increased exponentially. I started posting every day during lockdown and gained massive amounts of subscribers—almost 30,000 a day. In February, I grew by 100,000 subscribers. In April, I grew by a million. I hit three million subscribers by the end of that month.
I was excited to see so much growth. I’ve been building a huge library of home workouts for the past few years—over 200 videos—so it was amazing to see people using that content. These days, I film two or three days a week, then spend the rest of the time editing or creating workouts. I wake up at 8 a.m. and work until about 6 p.m. I rent the main floor of a house in Hamilton’s east end, and I film in my living room, which I’ve turned into my studio. Two months into the pandemic, I’ve slowed down my pace. I don’t want to burn myself out.
Many people have limited equipment at home, so I’ve started posting more bodyweight-only workouts or workouts using light weights that people can swap out for items like canned food, water bottles or shampoo bottles. I’ve also started posting more upbeat dance workouts, like a ’90s dance workout.
Kyle and I broke up six months ago, but he’s still a big part of the business. He handles admin work, answering emails and strategizing about the bigger-picture vision. I never would have thought that, at 24, I’d be able to live comfortably in my own apartment without having to stress about money. I could splurge and buy a brand new car or whatever, but I don’t. I like to save.
Mad Fit